What is a cookie?

It is an information storage device that, when accessing a web page, is downloaded to the user's computer or electronic device with the purpose of saving and retrieving information to, mainly, speed up the user's navigation.


Why does BSM use cookies?

BSM uses cookies to retrieve information and, in this way, offer the user a more agile navigation by avoiding requesting data that he has already supplied previously. Also, BSM uses cookies to analyse the behaviour of users when browsing the web, resulting in a very effective tool to assess the functioning of the web page and introduce improvements.


How does BSM use cookies?

BSM uses cookies to obtain information that it considers very useful. The type of cookies used, and the information obtained with each one, is detailed below:


Types of cookies


  • Analytical cookies: These cookies are used to analyse user behaviour in an aggregated and anonymous way, including the number of visitors to the website and to different product listings, the origin of the visit, day and time, platform, number of clicks in a tab, search terms that a user uses to find their desired content. In this way, Bicing is used as a very useful means to be able to introduce improvements to the website and to know which content or design is most relevant to the user.


  • Functional cookies: These are cookies that help the user have a better experience browsing the website. An example of the use of these types of cookies are those used to store the data of the last search for a product to autofill the search engine, the country, city of preference and the last products consulted by the user.


  • Technical cookies: Technical cookies are necessary to display the website correctly and ensure the correct functioning of the website. These cookies are related to the user's session and login.


  • Behavioural advertising cookies: These cookies make it possible to store information about users' browsing through the same browsing session, allowing the development of a specific profile to show advertising based on it, related to the user's interests or his previous searches on other websites.


How can I get more information about cookies, manage them and, if applicable, delete them?


If you go to the settings of the browser you have installed on your terminal, you have the possibility to select which cookies you want to accept and which to reject. To have more information about it, you can go to the following link.


Keep in mind that if you disable cookies, you may have problems accessing and browsing the web as well as contracting our services.


If you need more information on how cookies work, as well as how to delete them, you can go to the following links: www.aboutcookies.org and www.allaboutcookies.org


On the other hand, if you want not to be tracked by Google Analytics through all web pages, go to the following link.